Alter Ego
Alter Ego Album ∙ Pop ∙ 2025 LISA The lead rapper and main dancer in K-pop girl group BLACKPINK, Thai member LISA rose to worldwide fame as the first non-Korean artist at YG Entertainment. In 2021, she made her solo debut with the two-track release LALISA , finding particular success with swagger-driven “MONEY.” The song boasts of LISA’s exorbitant, idol-built wealth, a theme that continues on follow-up album Alter Ego . The 2025 collection marks a new chapter in LISA’s career, as it was the first released after she left YG Entertainment as a solo artist and launched management company Lloud. As is the case with many K-pop releases, Alter Ego is not just an album—it’s an entire concept. For her solo album debut, LISA slips into five different comic booklike personalities (Roxi, Kiki, Vixi, Sunni, and Speedi), each with their own backstory, look, and dedicated album track. On “Rockstar” (Roxi) and “Lifestyle” (Speedi), LISA boasts about life as a global pop star, ...